Display & mobile banners
In today’s digital landscape, mobile and display ad placements are crucial for reaching a wider, more targeted audience. The specifications below cover desktop and mobile channels for various tactics & placements.
Primary
- File types
- .gif, .jpeg, .png, .html or html5
- Third-party tags
- Accepted
- File size
- 150 KB or smaller
Sample tactics list: in-app, contextual, behavioral, keyword, device-ID, geo-fencing, retargeting and more.
| Ad size (px) | Placement |
|---|---|
| 300 × 250 | Desktop and mobile |
| 300 × 600 | Desktop and mobile |
| 728 × 90 | Desktop and mobile |
| 160 × 600 | Desktop and mobile |
| 970 × 250 | Desktop and mobile |
| 320 × 100 | Mobile specific |
| 320 × 50 | Mobile specific |